About Us

About Us


First Travel Group (FTG) is New Zealand’s leading travel alliance.


FTG is dedicated to providing its members with market efficiencies to enhance the customer experience in both retail and corporate travel.  FTG’s response to the COVID Pandemic was industry leading, which allowed its members to rebound their respective businesses with confidence.


The group unites more than 50 independent travel specialists strategically located throughout New Zealand. The group’s diverse high-end membership includes Retail (including the YOU Travel and Cruise brand), Boutique, Corporate, TMCs and Meetings & Event specialists.


As a technology leader, FTG provides industry expertise and a range of exclusive best-in-class travel solutions through its strong partnerships and worldwide preferred supplier agreements.


A key partner of all major airlines including Air New Zealand, Qantas, Emirates and Singapore Airlines.  FTG also has strong relationships with global players such as Expedia, Allianz Partners, Globus, Avis Budget Group, APT, Contiki, Insight and The Travel Corporation companies, plus Viking Cruises and all other leading cruise operators.


FTG offers members a range of extensive support services and products including a consolidation unit, Express Tickets, who uses the technologically advanced ticketing system, Smart Tickets, the industry leading cruise booking system, Odysseus, under its Creative Cruising division, and in-house boutique wholesaler, Lifestyle Holidays.


As an FTG member you can enjoy being part of a family atmosphere that supports individuality in business. Realising that each business has unique needs we aim to enhance your business through the buying power and technology solutions available, while supporting you with the expertise of our knowledgeable and best in industry support staff.


FTG was established in 1999, by a group of independent agencies based on co-operative principals.  In 2023 FTG was purchased by Helloworld Travel Limited, which further enhanced buying power and technology opportunities.  The members of FTG are all 100% independently owned and operated by arguably the best travel professionals in New Zealand.  The talent and experience of FTG members is second to none and the absolute strength and heart of the FTG brand. 


Click here to find the FIRST Travel Group member nearest to you